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Simcoe Country Rovers FC 

A new soccer team is coming to Barrie, and with the support of Trainers Choice, we plan to develop their Sport Science program into a best- in- class at the L1 soccer level. Rick Schaly, has been named the Medical Director to over see all facets of the Sport Science program.

League1 Ontario is pleased to welcome Simcoe County Rovers FC, representing Huronia District, to the Men's and Women’s Premier Division for the 2022 season, the ninth campaign for the Provincial Division III league.  The Rovers joins League1 Ontario by virtue of acquiring the license previously held by Aurora FC and will play their home matches in Barrie, Ontario. 

President and Managing Partner, Julian de Guzman - Canada’s most capped senior men’s player and the first Canadian to play in Spain’s La Liga - will be leading an ownership group that includes CEO Peter Raco and co-owners Cyle Larin and Will Devellis, who are focused on delivering exciting football to the region. The Rovers will announce additional owners and the complete technical and management team over the next three months. 

Joining League1 Ontario is an important evolution for the football landscape in Barrie and the Huronia District,” said Julian de Guzman, President and Managing Partner, Simcoe County Rovers FC. “The Rovers are excited to contribute to the community by creating a complete development pathway for youth members of the Huronia District and surrounding area. There are over 10,000 youth players and hundreds of coaches registered in the Region alone; we are keen on providing these aspiring players and coaches with meaningful development opportunities."

Trainers Choice will be providing players bracing, supports and medical supplies. M2M will be providing fitness testing, training and launching several sport performance initiatives in order to create the first L1 team with its own Sport Science department. Sports Medicine has been named the official sports medicine clinic.

 

The Barrie Chamber of Commerce handed out its 2021 business awards this week.

 

 The Barrie Business Awards are a long-standing recognition program that celebrates the contribution of local businesses to the continued growth and success of our community.

 

 These awards are not just about a company's financial success; they are intended to acknowledge a set of values, that recognizes social responsibility, entrepreneurial spirit, risk taking, ideas, and innovation in our community - all of which contribute to a stronger local economy, the importance of which has been emphasized even more in these past 18 months.

 The RBC Royal Bank presented the Service Sector Business Excellence Award to Trainers Choice.

 

 

 

 

 

 Trainers Choice is excited to announce that we will be distributing the QALO brand in Canada

 QALO, the brand behind the functional wedding ring worn by celebrities such as Dale Earnhardt Jr. and Steph Curry, is pleased to announce expanded retail points in Canada.

 The traditional metal wedding ring symbolizes something that’s incredibly important, however it isn’t practical for all of life’s adventures. Through a great deal of exploration, testing and optimization, QALO found that silicone wedding rings were the perfect alternative. 

 Whether it’s keeping your hands safe at your job, comfortable at the gym or protecting your investment while traveling, our rings allow everyone to showcase their commitment wherever life takes them.

 Now widely available at Canadian retailers, QALO is a temperature tolerant, non-conductive, extremely durable and comfortable ring at the affordable price of $29.99. Retail portals include Atmosphere, Home Depot, Mark’s Work Wearhouse and Sport Chek.

 “From the beginning, QALO has been dedicated to building a community and fueling a lifestyle centered around family,” said KC Holiday, president and co-founder of QALO. “We’re excited to expand our retail presence in Canada and offer Canadians a new way to express their commitment to family.”

 About QALO:

 QALO is a lifestyle brand founded on the basis of commitment, with marriage and family at the heart of everything the brand does. In 2012, founders Ted Baker and KC Holiday were each newly married and excited to show their commitment, however they both hated their rings which proved to be prohibitive in their active lifestyles. They discovered that a comfortable, functional alternative to the traditional wedding band did not exist. From there, QALO was born and remains the most popular functional wedding ring on the market. Connect with QALO on Facebook @QALO, on Twitter @QALOring and on Instagram @QALO. #QALO #QALOring

 

 

 

 

 

Health Ecosphere – Call for Submissions for

Consumer-focused Health and Wellness Products

 

Background:

Trainers Choice Sports Medicine is a manufacturer and National distributor of braces & supports, first-aid and health & wellness products, based in Barrie, Ontario, Canada.  Trainers Choice has established distribution agreements with large retail customers including Shoppers Drugmart, Walmart, Loblaws, Costco, Canadian Tire, London Drugs Rexall and Home Depot.   More information is located at http://www.trainerschoice.on.ca               

Aligned with a renowned chain of multidisciplinary Sport Medicine clinics, Trainers Choice brings innovations to market and works daily with a host of health care providers-orthopedic surgeons, sports medicine physicians, physiotherapists, chiropractors, and sport performance coaches.                          

Trainers Choice has partnered with ventureLAB, the provincially-funded Regional Innovation Centre and Invest Barrie from the City of Barrie, on a program designed to locate and assist companies in Canada and in Foreign Markets seeking to leverage the experience, expertise and established market distribution channels of Trainers Choice. 

 

Context:

Trainers Choice intends to select one or two private sector early stage Small and Medium-size Enterprises (SME) with unique consumer-focused health and wellness products that have a point of difference, are market-ready or close to being market ready, and which can leverage Trainers Choice resources, expertise and distribution channels to support the completion of their product development and gain rapid access to market. 

 

Trainers Choice Offers Companies:

Trainers Choice has relationships and vendor agreements with the majority of Canadian tier one retail accounts. 

Trainers Choice has a sales network of 25 representatives calling on retail stores in all provinces in Canada and with the ability to sell into the US market. 

Trainers Choice can assist in all aspects of product launch and distribution-head office relationships, regulatory and compliance, vendor agreements, GS1-ECC Net, Logistics, Trade and Consumer Marketing, Retail Finance and Economics (cost of entry, revenue projections, ROI), Product Development, Packaging Design, Suite of Services (Broker, Distributor, Logistics Agent, Customs Broker, Your Brand, Private Label, Trainers Choice Brand).  Medical Device Active and NPN Licence Listing (MDALL) support. 

In partnership with ventureLAB, additional expert commercialization advisory services are available to selected ventures, including scale up expertise, market intelligence, brokered access to funding sources (grant, equity, angel, crowdfunding), pre-investment due diligence and marketing supports.  Through ventureLAB, participating companies may be able to leverage the extensive resources of the Ontario Network of Entrepreneurs, including academic research capabilities and specialized programs.     

Trainers Choice Interests:

Trainers Choice is looking to focus on health, active living and wellness products (first aid, health and wellness, natural products, supplements, exercise) that have a unique point of difference vs. what is in the market or provide an additional choice in a rapidly growing segment dominated by a small number of suppliers. 

Trainers Choice is open to domestic or international companies that want to enter the Canadian markets, or who would like to access international markets.  Preference to products that are market-ready or are close being market-ready.   Trainers Choice is able to assist in all aspects of product development from a menu of services.  Once product is ready to launch Trainers Choice can provide speed to market and a low risk cost effective analysis (i.e., product positioning, packaging, pricing parameters, identify any current or potential competitors) of market potential and develop a road map to key distribution channels.

Secondary interest will be shown for unique and innovative products outside of the health and wellness category.

Selection Criteria:

The following elements will be considered in the evaluation of submissions by participating companies.  They are not mandatory criteria but will form part of the overall assessment.

·         Packaging compliant (French/Eng)

·         Registered with ECC Net/GS1

·         Support cost of entry i.e., listing dollars

·         Unique point of difference

·         Market ready

·         Validation/Testing

·         Retail ready Packaging

·         Supply chain in place

·         Health related, but open to new products for sporting goods, and hardware

·         sufficient funds for consumer marketing

·         if required. regulatory in place NPN, DIN etc.

·         a financial model that works with distribution partner, 40% Margin for Trainers Choice

 

Successful applicants:

Following the Trainers Choice/Health Ecosphere vetting and selection process, the successful companies will:

1.      Work with ventureLAB and Trainers Choice to establish scope of engagement and activities.

2.      Work with Trainers Choice to develop brand goals & objectives, marketing and sales/distribution plan.

3.      Work with Trainers Choice and to present to Key Account buyers and key decision makers.

 

Application Process:

Participate in the Information Session on February 8th at 11:00 am EST to find out more about the Program and to ask questions to determine if this is a fit for your company.

Submit a completed application form in response to the Call for Expressions of Interest by the due date of February 17th, 5:00 pm EST.  Details on the program and the application form are available at venturelab.ca/trainerschoice

Selected companies will be notified on March 1st, 2017  and be provided with information regarding next steps. 

 

 

Timelines:

 

Call for Expressions of Interest Opens

January 16th, 2017

Information Session/Q&A Conference call with Trainers Choice and ventureLAB

February 8th, 2017;  11:00 am EST

Call for Expressions of Interest Closes

February 17th, 2017;  5:00 pm EST

Announcement of Selected Companies

March 1st, 2017

Mandatory Preparation Workshop (in person or online)

March 9th, 2017

Finalist Presentations to Trainers Choice (in person or online)

March 29th, 2017

 

 

 

 

 

HAMILTON TICATS AND TRAINERS CHOICE CONTINUE RELATIONSHIP

Trainers Choice Is an Official Partner of the TiCats

 

Hamilton, ON - The Hamilton TiCat Football is pleased to announce that it has once again chosen Trainers Choice, a leading supplier of orthopaedic braces and supports in Canada, as its official supplier of sports medicine products, as well as a preferred partner for its athletic therapy and rehabilitation program.

 

Hamilton TiCat Head Athletic Therapist Carla Vandergriet appreciates the expertise of the Trainers Choice staff and the ongoing dialogue throughout the season when it comes to having one reliable source for advice and products.

 

“The guidance from the athletic therapy experts at Trainers Choice is exceptional,” explains Vandergriet.  “They are a reliable and trusted reference for our medical staff with the Hamilton TiCats. We utilize Trainers Choice braces, supports and all their sideline trainers products for our team.”  Vandergriet works with team physicians and surgeons to rehab players from an injury, back onto the field; designing and overseeing the treatment, bracing and reconditioning of players.

 

During the CFL season, the Hamilton TiCat players practice daily with games one game mainly on weekends. Dr. David Levy, team physician says that football is a fast-paced, high impact sport in which injuries can run the gamut from concussions to severe knee injuries and ankle sprains. The importance of having a strong medical team, the right products and the support of Trainers Choice is paramount to a successful season.

 

"Trainers Choice is thrilled that the TiCats will be relying on our expertise and premium sport medicine products," says Rick Schaly, President of Trainers Choice. "We design each of our products based on the needs of top-level athletes, but they're available for people from every walk of life. Regardless of your sport or activity, when you're injured you want to recover as quickly and safely as possible to get back to life, work and sports. Trainers Choice products can help assist your recovery!"

 

About Trainers Choice

 

Trainers Choice is the official supplier to the Hamilton TiCat Football Club, the Toronto Rock Lacrosse Team, the NHL Alumni, Canadian Lacrosse League, Canadian Athletic Therapist Association (CATA), as well as many healthy and active individuals who use TC products. Trainers, therapists and health care providers rely on the company’s complete line of products to help their patients get back to Life, Work and Sport.”  Individuals can purchase Trainers Choice brand braces and supports across Canada at selected stores including Shoppers Drug Mart, PharmaPrix, Pharmasave, Brunet, IDA, Guardian and Metro. For more information visit www.trainerschoice.ca  or follow them on Facebook and Twitter @trainerschoice.

 

Hamilton TiCats

 

For news media information, please contact:

 

Trainers Choice

Heather Campbell, Head Athletic Therapist

heather@trainerschoice.ca

705-721-5138 ext. 101

 

Hamilton TiCats

 

 

 

 

 

 

 

 

COOLCORE™ TO LAUNCH DR. COOL RECOVERY-ON-THE-GO™ WRAPS IN CANADA THROUGH EXCLUSIVE PARTNERSHIP WITH TRAINERS CHOICE, INC.

Only Product Combining Ice Therapy and Compression in One Flexible Fabric Wrap

 

February 11, 2014

 

Barrie, Ontario - Coolcore™, the global leader in chemical-free cooling material, today announced the signing of an exclusive partnership with Trainers Choice, a leading supplier of supports, braces and health products throughout Canada.         

 

“Trainers Choice is one of Canada's top sport medicine product suppliers,” exclaimed Kevin McCarthy, president and CEO of Coolcore. “Their established relationships with retailers, as well as with the Canadian Physiotherapy Association and the Canadian Athletic Trainer’s Association will be a tremendous asset in our upcoming product launch later this spring.”

Text Box:  Dr. Cool wraps can be used as a dry compression wrap to support and protect various body parts during activities, or wet and frozen to combine cold and compression to reduce swelling and speed recovery mid or post-activity.  The line consists of seven colors in three sizes – 3” x 25”, 4” x 50”, 6” x 50”. The key technology behind the wrap’s ability to stay cool longer is the patented, chemical-free Coolcore cooling fabric, which has earned the prestigious Hohenstein Institute’s “Innovative Technology” award. 

 

Trainers Choice will be the exclusive Dr. Cool and Coolcore Canadian Distributor servicing the general, drug and sporting goods markets. Rick Schaly, president of Trainers Choice said, “The Dr. Cool brand fits our philosophy of keeping people active in life, work or sport. This innovative product, featuring the patented Coolcore fabric technology, complements our existing offerings and we are excited about the opportunity to present Dr. Cool to our valued consumers throughout Canada.”

 

ABOUT DR. COOL

Dr. Cool is a sub brand of Coolcore, a New England-based material innovation company.  Dr. Cool brings innovation to the sports medicine industry with its Recovery-On-The-Go™ wraps. Powered by Coolcore’s patented chemical-free cooling material, Dr. Cool’s first product is the only item to combine ice and compression in one flexible fabric wrap.  For further info, please visit: http://www.drcoolrecovery.com and http://www.coolcore.com.

 

ABOUT TRAINER’S CHOICE

Trainers Choice is a supplier of premium supports, braces and health products to sporting good, drug, mass and food retailers throughout Canada. They are a proud supporter of the Canadian Athletic Therapists Association and the Canadian Physiotherapy Association’s Product Recognition Program recognizes selected Trainers Choice Products. Trainers Choice will be launching Dr. Cool and Coolcore products into the market place in 2014. For more information visit www.trainerschoice.ca or follow them on Twitter @trainerschoice.

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